Clubhouse Deploys Conversation Replay and Clip Sharing to Drive Growth


The Clubhouse app can be viewed on a smartphone in this illustration taken on July 13, 2021. REUTERS / Dado Ruvic / Illustration / File Photo

September 30 (Reuters) – The Clubhouse social audio chat app launches the ability to record and replay conversations and also upload 30-second clips to share on social media or other sites, he said. it announced Thursday.

The app will also roll out an improved search feature to help people find live and scheduled audio rooms, users and clubs focused on certain interests, the company said.

The new features will aim to help content creators on Clubhouse grow their audiences at a time when bigger tech rivals like Facebook Inc (FB.O) and Twitter Inc (TWTR.N) have also introduced “social audio” features. competing.

“Right now, it’s too difficult for (creators) to grow,” said Paul Davison, co-creator and CEO of Clubhouse, in an interview. “Anytime you help create a great moment or there’s a great quote, you can share it widely, with a link that tells people where to go to join that club.”

The ability to record and replay conversations will be tested and made available to select creators over the coming weeks, Clubhouse said, while the ability to share short clips will begin rolling out on Thursday.

Reporting by Sheila Dang in Dallas Editing by Matthew Lewis

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